Write a note to your ideal client inviting them to take your course.  

Include who your course is perfect for, why you love what your teaching about in your course and why you love teaching.

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For example:

I create classes that are for everyone!  They are perfect for you whether you are a seasoned creative or you think you're "not an artist" I believe in generously  sharing all of the tips and tricks I have learned over the years so that you can begin creating art and getting into the creative flow.  Leading others to experience the joy of creativity is what lights me up!  Enjoy the journey!